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In 2016, sponsors paid nearly $370 million for in-game messages.
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Kevin Durant $63 million $28 million $35 million NBA 8.
15 Baltimore Ravens at New England Patriots • Nov.
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26 Baltimore Ravens at Pittsburgh Steelers • Nov.
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Max Scherzer, Washington Nationals 8.
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Ronald Acuña Jr., Atlanta Braves 11.
13 Pittsburgh Steelers at Buffalo Bills • Dec.
5 • Super Bowl LVIII Mercedes-Benz Superdome New Orleans Feb.
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Kris Bryant, Chicago Cubs 16.
